My umpteenth viewing. A lot lighter on the perfume commercial aesthetic (fewer elves, you see) and more focus on what Jackson is good at: action set-pieces and genuinely creepy horror moments. The ending tracking shot is terrific as well. But man, I wish he would stop with the cheap fakeouts and comic relief. He's a showman and a bit of a cheeseball, for better or worse. Here. overall, it is very much for the better.