I think this is Affleck's limpest directorial credit. But, while I don't really care about basketball or product marketing, Air makes for a nice "Saturday afternoon movie" nonetheless. There's no denying the cinematic power of a bunch of dudes bein' aggressively on phones.
I'm not sure that this film's decision (obligation?) to treat Michael Jordan like the shark in Act One of Jaws is really earned by the finale. Let's see him, you know?