That Thing You Do! isn't super deep or full of conflict, but that's okay, it's likely by design. The story and style match the poppy, easy going era and music that the film is about, and the ride is as smooth and enjoyable as those taken in those boats they called cars in the 60's. Whenever the film veers toward deep conflict or emotion is when it is at its weakest, but that INCREDIBLY perfect song anchors the film and makes everything okay again. A very fun watch that could easily become comfort food.
Works as a spy film, action film, revenge film, and siege film. Does a good job at taking relatively small stakes (for a Bond film), and blowing them up on a grander scale. So easily digestible, this film is fun to watch, has the just the right amount of humor, and is the best looking Bond film ever.