There are many flaws in this motion picture, but there is also a moment when Kevin Costner breaks a US Open record and then proceeds directly to Waffle House, at which point there is a conversation extolling at length the unique virtues of Waffle House. To which I say, God Bless America.
There's a moment where Keaton says, "I've got the chance to do something important," at almost the exact time a bottle of Stella Artois clearly settles in the frame, and for some reason it stuck with me as a minor emblem of the movie's hollowness. Are they so crass as to put a product placement in there as the hero bears his soul? Or is this a deliberate nudge at his petty self-importance adrift in a world of commodity? It's…